Call to action
Turn every video view into action
Add branded, clickable call to actions (CTAs) directly into your videos to convert viewers into engaged action takers.
Trusted by 300+ customers in the Nordics
Benefits highlights
Drive more conversions
Turn engagement into measurable action. Add CTAs like “Sign up here”, “Download report” or “Read more” right where viewers are most engaged.
Boost viewer engagement
Encourage real-time interaction within your videos. Each click is a moment of attention you can track and optimize.
Fully branded & customizable
Your CTAs automatically adapt to your account’s branding — including font, colors, and style, ensuring a consistent brand experience across every video.
Increase conversions from your live and on-demand videos
Standard call to action in video on-demand
Ideal for all Quickchannel users , Standard CTA enables you to:
- Use pre-built branded templates
- Add one CTA per video
- Configure text, timing, and duration
- Instantly preview your CTAs in the player
Included for all Quickchannel end-to-end customers.
Advanced call to action in video on-demand
For creators and marketers who want total control, Advanced CTA offers:
- Multiple CTAs per video
- Full design customization with a CTA editor
- Create, clone, and edit your own templates
- Configure text formatting, transitions, and placement
- Preview with animations and transitions
- Save and reuse templates for faster production
Advanced CTA is included for all customers with the Video Editor in Quickchannel’s end-to-end platform.
Call to action for live events
Make your live events interactive with live clickable CTAs to drive engagement. Use pre-built branded ready to launch CTAs with a click and choose from either a simple button or a call to action format.
Live CTAs are included in Live Studio.
Call to action use cases
Use CTAs to drive viewers where you want them
- Add a link to “Sign up to a newsletter”
- Encourage a viewer to “Read more” or “Learn more”
- Add a “Download Report” button in your webinar or financial report
- Link viewers to a “Register” via a form for your next event
- Encourage learners to “Watch the next video” in an educational series
- Add a “Talk to sales/book a demo” button in your product demo video
Industry leaders streamline their video workflow using Quickchannel
How SAAB leverages Quickchannels video platform for secure, efficient and personalized video communication
By utilizing Quickchannel’s media library, SAAB has saved time, money, and energy that would have been spent on individual file management. Additionally, their service has reduced internal network traffic, preventing any network limitations.
How DNB transformed their video content management strategy using Quickchannel
DNB’s experience with Quickchannel exemplifies how effective integration and dedicated support can transform digital video content management for large organizations, ensuring security, compliance, and efficiency.
How Bazelmans gains branding capabilities for their video events with Quickchannel
Since adopting Quickchannel, Bazelmans AV has improved both internal workflows and client satisfaction. Video production is now faster and more consistent, enabling the team to confidently deliver high-quality live streams to a wide audience.
FREQUENTLY ASKED QUESTIONS
Get answers to your questions.
What is call to action (CTA)?
A Call to Action (CTA) is a prompt that encourages your audience to take a specific action. CTAs drive engagement, conversions, and revenue by clearly telling people what you want them to do next.
What is the difference between CTA for live video and video on-demand?
CTAs in Live videos are designed to engage your audience during a live event in Live Studio — for example, by encouraging participation or interaction in real time.
CTAs in video on-demand, are used for pre-recorded content that viewers can watch anytime. These videos can be embedded on your website, intranet, Videosite, or shared directly via a link as on-demand content.
Do I need any special tools to use it?
No. If you already have access to Quickchannel’s end-to-end video platform, Standard CTA is automatically available. The Advanced version comes with the Video Editor package. Check out our plans here.
Can I customize the look and feel of my CTAs?
Absolutely. Your CTAs automatically inherit your brand’s fonts and colors, and in the advanced CTA editor you can fine-tune every detail, from button position to transition animations.
How do I get started?
CTA is available for all Quickchannel customers by default. Not a customer? Simply fill out the form on this page and we’ll set up a demo for you.
