{"id":20659,"date":"2025-11-27T10:58:22","date_gmt":"2025-11-27T10:58:22","guid":{"rendered":"https:\/\/quickchannel.com\/?post_type=events&#038;p=20659"},"modified":"2026-01-20T12:28:09","modified_gmt":"2026-01-20T12:28:09","slug":"how-to-create-a-video-strategy-2026","status":"publish","type":"events","link":"https:\/\/quickchannel.com\/sv\/events\/how-to-create-a-video-strategy-2026\/","title":{"rendered":"How to create a video strategy for 2026"},"content":{"rendered":"\n<div class=\"wp-block-group is-style-qc-group-constrain is-layout-constrained wp-container-core-group-is-layout-bea02a06 wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-group is-style-qc-group-constrain is-layout-constrained wp-container-core-group-is-layout-fdcb1c33 wp-block-group-is-layout-constrained\">\n<p><strong>\ud83d\uddd3\ufe0f  December 3 | \u23f0 13.00-13.45 CET | \ud83d\udccdDigital | \ud83d\udde3\ufe0f English<\/strong><\/p>\n\n\n\n<figure class=\"wp-block-image size-full has-custom-border\"><img loading=\"lazy\" decoding=\"async\" width=\"1920\" height=\"1080\" src=\"\/wp-content\/uploads\/2025\/11\/mastering-video-strategy-2026.jpg\" alt=\"Video strategy 2026\" class=\"wp-image-20660\" style=\"border-radius:15px\" srcset=\"\/wp-content\/uploads\/2025\/11\/mastering-video-strategy-2026.jpg 1920w, \/wp-content\/uploads\/2025\/11\/mastering-video-strategy-2026-300x169.jpg 300w, \/wp-content\/uploads\/2025\/11\/mastering-video-strategy-2026-1024x576.jpg 1024w, \/wp-content\/uploads\/2025\/11\/mastering-video-strategy-2026-768x432.jpg 768w, \/wp-content\/uploads\/2025\/11\/mastering-video-strategy-2026-1536x864.jpg 1536w\" sizes=\"auto, (max-width: 1920px) 100vw, 1920px\" \/><\/figure>\n\n\n\n<p><strong>Join us for episode #6 of <strong>Mastering Video Strategy<\/strong>: How to create a video strategy for 2026<\/strong><\/p>\n\n\n\n<p>As we head into 2026, video strategy is no longer about producing more content, it\u2019s about producing the <strong><em>right<\/em> content<\/strong>. In this webinar, you\u2019ll learn how to build a future-proof video strategy that turns attention into action through smarter storytelling, data-driven planning, and scalable formats that work across every channel. Join us to uncover the tools, insights, and frameworks that will help your team create video that not only engages, but truly drives results.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>In this 45-minute session, you&#8217;ll learn:<\/strong><\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li>How to create a video strategy for your organisation<\/li>\n\n\n\n<li>What to think about and common pitfalls<\/li>\n\n\n\n<li>We share the Quickchannel Video Strategy for inspiration<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">Watch on-demand<\/h2>\n\n\n\n<div class=\"wp-block-screen9video-screen9video wp-block-embed\"><div class=\"wp-block-embed__wrapper\"><div style=\"position:relative;width:100%;padding-bottom:56.25%;\"><iframe allow=\"autoplay; fullscreen\" allowfullscreen=\"\" referrerpolicy=\"no-referrer-when-downgrade\" src=\"https:\/\/qcnl.tv\/e\/Qgjwqf__K-ASDCvePRRTCQ\" style=\"border:0;width:100%;height:100%;position:absolute\" title=\"How to create a video strategy for 2026 | Mastering Video Strategy\"><\/iframe><script type=\"application\/ld+json\">{\"@context\": \"https:\/\/schema.org\", \"@type\": \"VideoObject\", \"description\": \"As we head into 2026, video strategy is no longer about producing more content\\u2014it\\u2019s about producing the right content. In this webinar, you\\u2019ll learn how to build a future-proof video strategy that turns attention into action through smarter storytelling, data-driven planning, and scalable formats that work across every channel. Join us to uncover the tools, insights, and frameworks that will help your team create video that not only engages\\u2014but truly drives results.\", \"name\": \"How to create a video strategy for 2026 | Mastering Video Strategy\", \"thumbnailUrl\": [\"https:\/\/qcdn.screen9.com\/img\/u\/L\/uLhDNX-8xUYYERKkIABDQQ_image\/thumb.jpg?v=0\", \"https:\/\/qcdn.screen9.com\/img\/u\/L\/uLhDNX-8xUYYERKkIABDQQ_image\/360p.jpg?v=0\", \"https:\/\/qcdn.screen9.com\/img\/u\/L\/uLhDNX-8xUYYERKkIABDQQ_image\/480p.jpg?v=0\", \"https:\/\/qcdn.screen9.com\/img\/u\/L\/uLhDNX-8xUYYERKkIABDQQ_image\/720p.jpg?v=0\", \"https:\/\/qcdn.screen9.com\/img\/u\/L\/uLhDNX-8xUYYERKkIABDQQ_image\/image.jpg?v=0\"], \"uploadDate\": \"2025-12-03T11:55:00Z\", \"duration\": \"PT46M12S\", \"interactionStatistic\": {\"@type\": \"InteractionCounter\", \"interactionType\": \"https:\/\/schema.org\/WatchAction\", \"userInteractionCount\": 21}, \"publication\": {\"@type\": \"BroadcastEvent\", \"startDate\": \"2025-12-03T11:55:00\", \"endDate\": \"2025-12-03T12:48:25\", \"isLiveBroadcast\": true}, \"embedUrl\": \"https:\/\/qcnl.tv\/e\/Qgjwqf__K-ASDCvePRRTCQ\"}<\/script><\/div><\/div><\/div>\n\n\n\n\n\n<p>\ud83d\udcc5 <strong>Date:<\/strong> Wednesday, December 3<br>\u23f0 <strong>Time:<\/strong> 13.00 \u2013 13.45 CET<br>\ud83c\udfa4 <strong>Speakers:<\/strong> Carl Wadmark, Viktor Underwood<br>\ud83d\udcbb <strong>Hosted on:<\/strong> Quickchannel<\/p>\n\n\n\n<p>Can\u2019t join live? No worries\u2014we\u2019ll send you the summary and a recording afterward. However, we encourage you to attend live to ask questions Carl or Viktor.<\/p>\n\n\n\n<div class=\"wp-block-group is-style-qc-group-constrain is-layout-constrained wp-block-group-is-layout-constrained\">\n<h2 class=\"wp-block-heading has-text-align-left\">Speakers<\/h2>\n\n\n\n<div class=\"wp-block-columns are-vertically-aligned-top width-640px is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-vertically-aligned-top is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-full is-resized is-style-rounded\"><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"300\" src=\"https:\/\/quickchannel.com\/wp-content\/uploads\/2025\/02\/Viktor-Underwood-web-300x300-1.webp\" alt=\"\" class=\"wp-image-8398\" style=\"width:100px\" srcset=\"\/wp-content\/uploads\/2025\/02\/Viktor-Underwood-web-300x300-1.webp 300w, \/wp-content\/uploads\/2025\/02\/Viktor-Underwood-web-300x300-1-150x150.webp 150w, \/wp-content\/uploads\/2025\/02\/Viktor-Underwood-web-300x300-1-200x200.webp 200w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><figcaption class=\"wp-element-caption\"><strong>Viktor Underwood<\/strong><br>CEO<br>Quickchannel<br><br>With 10+ years as CEO of Quickchannel, Viktor has deep knowledge of video communication and has helped several large organizations succeed with enterprise streaming throughout the years.<\/figcaption><\/figure>\n\n\n\n<p><a href=\"https:\/\/www.linkedin.com\/in\/viktorunderwood\/\" target=\"_blank\" rel=\"noreferrer noopener\">Connect on LinkedIn<\/a><\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-top is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-full is-resized is-style-rounded\"><img loading=\"lazy\" decoding=\"async\" width=\"320\" height=\"320\" src=\"\/wp-content\/uploads\/2024\/11\/carl-headshot-modified.webp\" alt=\"\" class=\"wp-image-9913\" style=\"width:100px\" srcset=\"\/wp-content\/uploads\/2024\/11\/carl-headshot-modified.webp 320w, \/wp-content\/uploads\/2024\/11\/carl-headshot-modified-300x300.webp 300w, \/wp-content\/uploads\/2024\/11\/carl-headshot-modified-150x150.webp 150w, \/wp-content\/uploads\/2024\/11\/carl-headshot-modified-200x200.webp 200w\" sizes=\"auto, (max-width: 320px) 100vw, 320px\" \/><figcaption class=\"wp-element-caption\"><strong>Carl Wadmark<br><\/strong>VP of Marketing<br>Quickchannel<br><br>Carl has worked with digital communication and marketing for 10 years both in an agency and in-house.<\/figcaption><\/figure>\n\n\n\n<p><a href=\"https:\/\/www.linkedin.com\/in\/carlalin\/\" target=\"_blank\" rel=\"noreferrer noopener\">Connect on LinkedIn<\/a><\/p>\n<\/div>\n<\/div>\n<\/div>\n\n\n<\/div>\n<\/div>\n\n\n\n<h2 class=\"wp-block-heading has-text-align-center\">Catch up on previous episodes<\/h2>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h3 class=\"wp-block-heading has-text-align-center\"><strong>How to make videos that converts<\/strong><\/h3>\n\n\n\n<div style=\"height:6px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-screen9video-screen9video wp-block-embed\"><div class=\"wp-block-embed__wrapper\"><div style=\"position:relative;width:100%;padding-bottom:56.25%;\"><iframe allow=\"autoplay; fullscreen\" allowfullscreen=\"\" referrerpolicy=\"no-referrer-when-downgrade\" src=\"https:\/\/qcnl.tv\/e\/vsxWEzj5lewOrKLZSbIYxg\" style=\"border:0;width:100%;height:100%;position:absolute\" title=\"Mastering Video Strategy: How to create videos that convert\"><\/iframe><script type=\"application\/ld+json\">{\"@context\": \"https:\/\/schema.org\", \"@type\": \"VideoObject\", \"description\": \"We\\u2019re excited to introduce our new Call to Action (CTA) feature for Video on Demand (VOD), released on November 5!\\n\\nJoin this session to learn how you can create videos that truly drive conversions.\\n\\nWe\\u2019ll walk you through the new release and demonstrate how easy it is to create and customize CTAs, brand them to match your unique brand identity, and use them to boost engagement and conversion rates in your videos.\", \"name\": \"Mastering Video Strategy: How to create videos that convert\", \"thumbnailUrl\": [\"https:\/\/qcdn.screen9.com\/img\/A\/V\/AV0lqYawlOLEdEoeQlLTlg_image\/thumb.jpg?v=0\", \"https:\/\/qcdn.screen9.com\/img\/A\/V\/AV0lqYawlOLEdEoeQlLTlg_image\/360p.jpg?v=0\", \"https:\/\/qcdn.screen9.com\/img\/A\/V\/AV0lqYawlOLEdEoeQlLTlg_image\/480p.jpg?v=0\", \"https:\/\/qcdn.screen9.com\/img\/A\/V\/AV0lqYawlOLEdEoeQlLTlg_image\/720p.jpg?v=0\", \"https:\/\/qcdn.screen9.com\/img\/A\/V\/AV0lqYawlOLEdEoeQlLTlg_image\/image.jpg?v=0\"], \"uploadDate\": \"2025-11-12T11:55:00Z\", \"duration\": \"PT28M45S\", \"interactionStatistic\": {\"@type\": \"InteractionCounter\", \"interactionType\": \"https:\/\/schema.org\/WatchAction\", \"userInteractionCount\": 31}, \"publication\": {\"@type\": \"BroadcastEvent\", \"startDate\": \"2025-11-12T11:55:00\", \"endDate\": \"2025-11-12T12:23:41\", \"isLiveBroadcast\": true}, \"embedUrl\": \"https:\/\/qcnl.tv\/e\/vsxWEzj5lewOrKLZSbIYxg\"}<\/script><\/div><\/div><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h3 class=\"wp-block-heading has-text-align-center\"><strong>How to optimize your video workflow<\/strong><\/h3>\n\n\n\n<div style=\"height:6px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-screen9video-screen9video wp-block-embed\"><div class=\"wp-block-embed__wrapper\"><div style=\"position:relative;width:100%;padding-bottom:56.25%;\"><iframe allow=\"autoplay; fullscreen\" allowfullscreen=\"\" referrerpolicy=\"no-referrer-when-downgrade\" src=\"https:\/\/qcnl.tv\/e\/gCh3CTAFnZDNIVkZ2D_kdw\" style=\"border:0;width:100%;height:100%;position:absolute\" title=\"Mastering Video Strategy: How to optimize your video workflow\"><\/iframe><script type=\"application\/ld+json\">{\"@context\": \"https:\/\/schema.org\", \"@type\": \"VideoObject\", \"description\": \"Join us for episode #4 of Mastering Video Strategy: How to optimize your video workflow\\n\\nAre you tired of wasting hours juggling downloads, uploads, and endless file transfers between teams? Do expensive licenses and scattered tools slow you down while production bottlenecks delay your publishing schedules? Many organisations struggle with fragmented workflows\\u2014where multiple roles handle disconnected steps\\u2014leading to wasted time, inconsistent branding, and limited visibility in analytics.\\n\\nIn this 30-minute session, you\\u2019ll learn:\\nHow to save time from video idea to reaching your audience\\nHow to utilize AI in post production\\nHow to go from live and webinar to video ondemand in one workflow\\nCan\\u2019t join live? No worries\\u2014we\\u2019ll send you the summary and a recording afterward. However, we encourage you to attend live to ask questions Carl or Viktor.\", \"name\": \"Mastering Video Strategy: How to optimize your video workflow\", \"thumbnailUrl\": [\"https:\/\/qcdn.screen9.com\/img\/H\/D\/HDcNruRHoCjdD20ZileePg_image\/thumb.jpg?v=1\", \"https:\/\/qcdn.screen9.com\/img\/H\/D\/HDcNruRHoCjdD20ZileePg_image\/360p.jpg?v=1\", \"https:\/\/qcdn.screen9.com\/img\/H\/D\/HDcNruRHoCjdD20ZileePg_image\/480p.jpg?v=1\", \"https:\/\/qcdn.screen9.com\/img\/H\/D\/HDcNruRHoCjdD20ZileePg_image\/720p.jpg?v=1\", \"https:\/\/qcdn.screen9.com\/img\/H\/D\/HDcNruRHoCjdD20ZileePg_image\/image.jpg?v=1\"], \"uploadDate\": \"2025-10-15T10:55:00Z\", \"duration\": \"PT35M10S\", \"interactionStatistic\": {\"@type\": \"InteractionCounter\", \"interactionType\": \"https:\/\/schema.org\/WatchAction\", \"userInteractionCount\": 149}, \"publication\": {\"@type\": \"BroadcastEvent\", \"startDate\": \"2025-10-15T10:55:00\", \"endDate\": \"2025-10-15T11:30:09\", \"isLiveBroadcast\": true}, \"embedUrl\": \"https:\/\/qcnl.tv\/e\/gCh3CTAFnZDNIVkZ2D_kdw\"}<\/script><\/div><\/div><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h3 class=\"wp-block-heading has-text-align-center\"><strong>How to ensure brand consistency in your video communication&nbsp;<\/strong><\/h3>\n\n\n\n<div class=\"wp-block-screen9video-screen9video wp-block-embed\"><div class=\"wp-block-embed__wrapper\"><div style=\"position:relative;width:100%;padding-bottom:56.25%;\"><iframe allow=\"autoplay; fullscreen\" allowfullscreen=\"\" referrerpolicy=\"no-referrer-when-downgrade\" src=\"https:\/\/qcnl.tv\/e\/Au8uvlK_-zYCc8SMZqaAjA\" style=\"border:0;width:100%;height:100%;position:absolute\" title=\"How to ensure brand consistency in your video communication \"><\/iframe><script type=\"application\/ld+json\">{\"@context\": \"https:\/\/schema.org\", \"@type\": \"VideoObject\", \"description\": \"Join us for the #3 session of the Mastering Video Strategy - How to ensure brand consistency in your video communication.\\n\\nIn this 30-min actionable session you will learn:\\nWhy branding is important for video\\nHow to ensure brand consistency across the whole organisation\\nHow to brand your video event before the event\\nHow to brand the video during the event\\nHow to brand the video content after the event\", \"name\": \"How to ensure brand consistency in your video communication \", \"thumbnailUrl\": [\"https:\/\/qcdn.screen9.com\/img\/M\/O\/MOM02adqdYBL8Q0D9N5nMw_image\/thumb.jpg?v=0\", \"https:\/\/qcdn.screen9.com\/img\/M\/O\/MOM02adqdYBL8Q0D9N5nMw_image\/360p.jpg?v=0\", \"https:\/\/qcdn.screen9.com\/img\/M\/O\/MOM02adqdYBL8Q0D9N5nMw_image\/480p.jpg?v=0\", \"https:\/\/qcdn.screen9.com\/img\/M\/O\/MOM02adqdYBL8Q0D9N5nMw_image\/720p.jpg?v=0\", \"https:\/\/qcdn.screen9.com\/img\/M\/O\/MOM02adqdYBL8Q0D9N5nMw_image\/image.jpg?v=0\"], \"uploadDate\": \"2025-10-01T10:55:00Z\", \"duration\": \"PT31M52S\", \"interactionStatistic\": {\"@type\": \"InteractionCounter\", \"interactionType\": \"https:\/\/schema.org\/WatchAction\", \"userInteractionCount\": 15}, \"publication\": {\"@type\": \"BroadcastEvent\", \"startDate\": \"2025-10-01T10:55:00\", \"endDate\": \"2025-10-01T11:32:02\", \"isLiveBroadcast\": true}, \"embedUrl\": \"https:\/\/qcnl.tv\/e\/Au8uvlK_-zYCc8SMZqaAjA\"}<\/script><\/div><\/div><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h3 class=\"wp-block-heading has-text-align-center\"><strong>EU Accessibility Act 2025: How this affects your video communication<\/strong><\/h3>\n\n\n\n<div style=\"height:6px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-screen9video-screen9video wp-block-embed\"><div class=\"wp-block-embed__wrapper\"><div style=\"position:relative;width:100%;padding-bottom:56.25%;\"><iframe allow=\"autoplay; fullscreen\" allowfullscreen=\"\" referrerpolicy=\"no-referrer-when-downgrade\" src=\"https:\/\/qcnl.tv\/e\/GyAFlUJ5wPJob-XEseJgTA\" style=\"border:0;width:100%;height:100%;position:absolute\" title=\"EU Accessibility Act 2025: How this affects your video communication\"><\/iframe><script type=\"application\/ld+json\">{\"@context\": \"https:\/\/schema.org\", \"@type\": \"VideoObject\", \"description\": \"In the #2 episode of the Mastering Video Strategy series we talk about accessibility. 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This new regulation sets clear accessibility standards for video and media services, meaning any company producing or distributing video to EU audiences will need to step up and meet these requirements.\", \"name\": \"EU Accessibility Act 2025: How this affects your video communication\", \"thumbnailUrl\": [\"https:\/\/qcdn.screen9.com\/img\/a\/B\/aBIjrfl-XD1o7Jp-SjxqCw_image\/thumb.jpg?v=0\", \"https:\/\/qcdn.screen9.com\/img\/a\/B\/aBIjrfl-XD1o7Jp-SjxqCw_image\/360p.jpg?v=0\", \"https:\/\/qcdn.screen9.com\/img\/a\/B\/aBIjrfl-XD1o7Jp-SjxqCw_image\/480p.jpg?v=0\", \"https:\/\/qcdn.screen9.com\/img\/a\/B\/aBIjrfl-XD1o7Jp-SjxqCw_image\/720p.jpg?v=0\", \"https:\/\/qcdn.screen9.com\/img\/a\/B\/aBIjrfl-XD1o7Jp-SjxqCw_image\/image.jpg?v=0\"], \"uploadDate\": \"2025-09-17T11:00:00Z\", \"duration\": \"PT34M49S\", \"interactionStatistic\": {\"@type\": \"InteractionCounter\", \"interactionType\": \"https:\/\/schema.org\/WatchAction\", \"userInteractionCount\": 36}, \"publication\": {\"@type\": \"BroadcastEvent\", \"startDate\": \"2025-09-17T11:00:00\", \"endDate\": \"2025-09-17T11:35:01\", \"isLiveBroadcast\": true}, \"embedUrl\": \"https:\/\/qcnl.tv\/e\/GyAFlUJ5wPJob-XEseJgTA\"}<\/script><\/div><\/div><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h3 class=\"wp-block-heading has-text-align-center\" style=\"padding-top:var(--wp--preset--spacing--40);padding-bottom:var(--wp--preset--spacing--40)\"><strong>How to truly run engaging and interactive webinars<\/strong><\/h3>\n\n\n\n<div class=\"wp-block-screen9video-screen9video wp-block-embed\"><div class=\"wp-block-embed__wrapper\"><div style=\"position:relative;width:100%;padding-bottom:56.25%;\"><iframe allow=\"autoplay; fullscreen\" allowfullscreen=\"\" referrerpolicy=\"no-referrer-when-downgrade\" src=\"https:\/\/qcnl.tv\/e\/SLwYI3EaLFtNQwNOobmjog\" style=\"border:0;width:100%;height:100%;position:absolute\" title=\"Mastering Video Strategy: How to run truly engaging and interactive webinars\"><\/iframe><script type=\"application\/ld+json\">{\"@context\": \"https:\/\/schema.org\", \"@type\": \"VideoObject\", \"description\": \"Welcome to the Mastering Video Strategy a bi-weekly series. 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